IGAE Event

Call for Papers

The International Conference on Augmented and Virtual Reality in Online Marketing invites researchers, academicians, industry professionals, and practitioners to submit original and high-quality research contributions. The conference aims to provide a global platform for knowledge exchange, innovation, and collaboration across diverse research domains.

This conference focuses on emerging trends, practical challenges, and cutting-edge advancements in areas such as E Commerce, Business, Marketing encouraging interdisciplinary research and innovative approaches to solving real-world problems.

Authors are invited to submit papers addressing, but not limited to, the following areas:

Augmented reality in online marketing ›

Virtual reality experiences for consumers ›

Impact of AR on consumer engagement ›

VR technology for product demonstrations ›

User experience design in AR applications ›

Future of AR in retail marketing ›

Case studies of AR marketing campaigns ›

Consumer perceptions of AR technologies ›

Integration of AR in e-commerce platforms ›

Challenges in implementing AR solutions ›

AR and VR in brand storytelling ›

Ethical considerations in AR marketing ›

Impact of AR on purchase decisions ›

Emerging trends in virtual reality marketing ›

AR tools for enhancing customer experiences ›

Measuring success of AR marketing strategies ›

Collaboration between brands and AR developers ›

AR applications in customer service ›

Future of immersive marketing technologies ›

Consumer education on AR and VR ›

The conference welcomes theoretical, empirical, and applied research contributions that address real-world challenges and propose innovative solutions. All submitted papers will undergo a rigorous peer-review process to ensure originality, technical quality, and relevance to the conference themes.

Accepted papers will be presented at the conference and considered for publication in reputed journals and conference proceedings.

Conference Registration

Accepted authors must register for the conference to present their work.
Early registration allows you to take advantage of discounted fees.
Check the registration page for more details.

Publication Opportunities

Selected papers will be published in the IGAE Conference Proceedings or other journals affiliated with IGAE. Authors whose papers are accepted for publication will be notified in advance.

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