IGAE Event

Call for Papers

The International Conference on Retail Marketing and Shopper Insights invites researchers, academicians, industry professionals, and practitioners to submit original and high-quality research contributions. The conference aims to provide a global platform for knowledge exchange, innovation, and collaboration across diverse research domains.

This conference focuses on emerging trends, practical challenges, and cutting-edge advancements in areas such as Marketing encouraging interdisciplinary research and innovative approaches to solving real-world problems.

Authors are invited to submit papers addressing, but not limited to, the following areas:

Consumer behavior in retail environments ›

Omnichannel retailing strategies ›

Impact of technology on shopper insights ›

Retail analytics for decision making ›

Sustainable practices in retail marketing ›

Brand loyalty in retail settings ›

Experiential marketing in retail ›

Pricing strategies in competitive markets ›

Retail marketing during economic downturns ›

Customer experience enhancement techniques ›

Impact of COVID-19 on retail shopping ›

Emerging trends in retail marketing ›

Influence of social media on shopping ›

Retail supply chain management strategies ›

Consumer psychology in shopping behavior ›

Visual merchandising and consumer attraction ›

Retail promotions and consumer response ›

Future of brick-and-mortar retail ›

Ethics in retail marketing practices ›

Data-driven strategies for retail success ›

The conference welcomes theoretical, empirical, and applied research contributions that address real-world challenges and propose innovative solutions. All submitted papers will undergo a rigorous peer-review process to ensure originality, technical quality, and relevance to the conference themes.

Accepted papers will be presented at the conference and considered for publication in reputed journals and conference proceedings.

Conference Registration

Accepted authors must register for the conference to present their work.
Early registration allows you to take advantage of discounted fees.
Check the registration page for more details.

Publication Opportunities

Selected papers will be published in the IGAE Conference Proceedings or other journals affiliated with IGAE. Authors whose papers are accepted for publication will be notified in advance.

Submit Abstract Submit Abstract